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Senior Visual Designer Product-Focused (Freelance)

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Web + Digital Experiences


We’re looking for a freelance Visual Designer with a strong product mindset to support our web and digital experience work. This role is end-to-end. You’ll take ideas from early visual exploration through execution, partnering closely with strategy, UX, and development to bring thoughtful, well-crafted products to life.


This role reports to the Design Lead / CCO.


What you’ll do



  • Lead visual design from concept through delivery with a product lens

  • Create moodboards, look & feel explorations, and early visual directions

  • Collaborate closely with Strategy and UX to translate ideas into structured, usable experiences

  • Apply visual systems to wireframes and user flows

  • Design modular components and scalable design systems

  • Iterate based on feedback, constraints, and user needs.

  • Prepare clean, developer-ready Figma files

  • Support Webflow builds or handoff to development (Webflow experience is a plus)

  • Present work in internal and client-facing meetings, clearly walking through ideas and design rationale


What you’re strong at



  • Product-focused visual design with a clear point of view

  • Advanced Figma skills (components, variants, auto layout, libraries)

  • Design systems and modular thinking

  • Strong typography, layout hierarchy, spacing, and visual rhythm

  • Clear verbal and visual communication of ideas

  • Ability to work independently while collaborating with cross-functional partners


Bonus points



  • Webflow build experience or strong understanding of Webflow constraints

  • Experience partnering closely with developers through build and QA

  • Comfort presenting and defending work with clients


If you’re a visual designer who thinks in systems, designs with intention, and can clearly articulate your ideas, we’d love to work together.


The target range of base compensation for this role is $65.00 - $85.00 per hour. Actual compensation is influenced by a wide array of factors, including but not limited to skill set, level of experience, and location.

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