Remote Social Media Manager (Home Improvement) at Expedock

About Expedock

We are a tech enabled workforce augmentation platform leveraging top 1% offshore talent and cutting edge technology to enable businesses to unlock their full potential.

Who We Need

We are looking for a tech savvy, creative Social Media Manager to manage a home improvement client account. The ideal candidate produces eye-catching, CTA driven content that engages audiences, builds community, and drives leads. You are experienced, autonomous, and able to own the content strategy and calendar, providing direction to content creators for video and photo production.

What You'll Do:

Plan, create, and publish platform specific content for Instagram (Reels/Stories), TikTok, Facebook, and LinkedIn.
Develop CTA driven content highlighting home improvement projects, DIY tips, and products.
Maintain and manage the social media content calendar, taking strategic ownership of content planning.
Produce or oversee the creation of short form videos, graphics, and other multimedia content.
Engage with the community by responding to comments, messages, and inquiries promptly.
Monitor social trends, home improvement topics, and audience interests to keep content relevant.
Track performance metrics and use insights to optimize engagement, conversions, and lead generation.
Collaborate with marketing and client teams to align social media content with campaigns, promotions, and email newsletters or other marketing channels.

What You Need

Portfolio of social media work (examples of content created, campaigns managed, or videos produced). Submission via email to [email protected] is required to progress.
C1 English proficiency (written and spoken).
2+ years of experience in social media management or content creation, preferably with lifestyle, home improvement, or design brands.
Proven ability to produce high quality short form video content.
Proficiency in video editing, posting, and community engagement.
Deep understanding of platform algorithms and content best practices for IG, TikTok, and FB (LinkedIn is a plus).
Ability to tailor content for each platform (e.g., Reels for IG, text posts for FB).
Experience with multi-channel marketing, including email newsletters.
Strong attention to detail and ability to manage multiple campaigns independently.
Familiarity with social media scheduling tools (Buffer, Later, Hootsuite).
Reliable device and high speed internet for remote work