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Content Marketer

Posted 4 days ago

Nearcut is the industry leader in online booking and marketing software for barbers. Barbershops often don't have the capacity to attract business online and organise their time - on top of providing their barbering service. We provide booking and marketing software to enable business owners to easily take bookings online, manage their time and market to their customers.

Location

Fully remote

The company

At Nearcut and Book in Beautiful (one company, two brands), we exist to help our clients build and grow their businesses, giving barbers and hairdressers time back to do what they love. We’re a close knit, autonomous team of self-starters who support each other to build amazing tech to empower our customers.

The role

We are looking for an experienced content marketer who is both creative and organised, to take ownership of our content planning and execution across multiple channels. You will be the second full-time marketer in the team, so this is a great opportunity for someone who wants to learn a lot while being both creative and hands-on day-to-day.

What you’ll be doing

You’ll be working closely with our Growth Marketer and a team of ad hoc content creators to creatively deliver a multi-channel content strategy that successfully differentiates our brand across 3-4 key geos:

  • Crafting and editing compelling written content, including ad copy, website content, and social media posts
  • Briefing expert content creators and our in-house designer to create exciting and innovative visual content to grab the attention of our potential customers
  • Planning and executing a multi-channel content calendar of campaigns that convert
  • Turning customer insights into compelling stories and case studies for email, social, video and ad campaigns
  • Analysing, iterating then replicating what works

Your experience

Essential

  • You’re a talented copywriter, content marketer, and overall storyteller
  • You’re a whizz at crafting content for social media, website conversion pages, email marketing, sales enablement materials and other creative assets
  • You’re organised and comfortable planning multi-channel campaigns and maintaining a content calendar for different target markets
  • You have experience briefing and working directly with content creators
  • You’re comfortable using ad platform data (e.g. running A/B tests) and existing analytics tools (we use Posthog) to leverage data to inform your content marketing decisions
  • You have a strong sense of visual and UX design

Nice-to-have

  • Proven experience in B2B SaaS content marketing
  • French, German or Spanish speaking is a plus

Benefits of our working environment

  • High autonomy and responsibility: We’re a small team with a big product and client-base, so every individual has lots of independence and scope for impact.
  • Remote-first: We are a remote-first company without an in-person office. We trust our employees to work flexibility and autonomously to efficiently meet business goals.
  • Flexible working hours: Aside from regular team meetings and availability during the normal workday, we are happy for you to complete your work whenever you’re most productive.
  • Close and supportive team: Although we work remotely, our team is close knit and colleagues are always there to help one another.
  • Continuous client feedback: Our clients are small business owners who are very grateful to have our support. We are privileged to work closely with them to continue to improve our product.

“Everyone is pulling in the same direction and supports each other. I've never worked for a company that gets so much positive feedback from the clients - we can really see the impact of our work. I also enjoy that fact that we work remotely and can be flexible.”

  • Nearcut colleague for more than 3 years

“Working at Nearcut is a breath of fresh air! The business is full to the brim of great people who are motivated to improve themselves and the business on the whole, and the entire company is structured to allow individuals to thrive. I haven't looked back since joining!”

  • Nearcut colleague for more than 1 year

What you’ll get

  • A remote-first, autonomous working environment; one where you’re proactively making and communicating your own decisions; not being told what to do next
  • Working with an experienced Growth Marketer to experiment with creative and innovative content to crack new markets

Plus… the nitty gritty

  • An annual salary of between £45,000 - £55,000
  • 33 flexible holiday days per year. Since our remote-first team is based all over the world, you can choose whether or not to take time off on your country’s public holidays.
  • A Macbook Pro

We’re a small team and we’re passionate about being a great company to work with and work for.

Please answer the following key questions in order to apply! The deadline is Wednesday 14th May at 6pm GMT.

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