Client Growth Marketer
You will run organic and paid acquisition for SiteCare and clients on a Technical SEO or PPC program. You’ll work closely with our Account Managers to align strategy, surface insights, and execute marketing campaigns that drive measurable results.
Your role is strategy, execution, and reporting. While most client communication flows through Account Managers, you'll occasionally join calls to share insights or get context firsthand.
Core Responsibilities
- Plan, launch, and optimize B2B lead‑generation campaigns in Google Ads, LinkedIn Ads, Meta Ads, and Microsoft Advertising
- Maintain tracking with Google Tag Manager, GA4, Meta Pixel, and custom events
- Conduct technical SEO audits and raise Ahrefs health scores month over month
- Optimize titles, meta descriptions, schema markup, Core Web Vitals, and local SEO
- Spin up and refine WordPress landing pages, integrating and testing Gravity Forms
- Run A/B tests to improve CTR, CPL, ROAS, and lead quality
- Produce clear monthly reports in AgencyAnalytics for Account Managers to deliver
- Forecast budgets, set CPA/ROAS targets, and manage bids to hit goals
- Document repeatable processes and share learnings with the team
Must‑Have Experience
- Five or more years managing B2B PPC campaigns that sell services, not products
- Three or more years in technical SEO, including schema and Core Web Vitals
- Proven record meeting cost‑per‑lead or ROAS targets (case studies required)
- Expert with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, GA4, Google Tag Manager, and Ahrefs
- Comfortable editing WordPress pages, and working with Gravity Forms
- Solid grasp of attribution models and funnel metrics
- Advanced spreadsheet skills for data analysis and forecasting
- Clear, concise written and verbal communication for non‑technical audiences
- Google Ads and GA4 certifications or willingness to earn them within 60 days
Nice to Have
- Ad copywriting and ad creative creation for multichannel campaigns
- Experience with Microsoft Clarity, Hotjar, or similar UX tools
- Familiarity with HubSpot, Salesforce, or Zapier integrations
- CRO testing background with Optimizely, VWO, or similar platforms
- Facebook Blueprint or LinkedIn Marketing Labs certification
Success Indicators
- Steady flow of qualified B2B leads that convert to revenue
- Rising Ahrefs Site Health scores across all client sites
- Accurate, actionable AgencyAnalytics reports delivered on time
- Playbooks and documented processes that level up marketing activities
- Positive feedback from Account Managers on clarity, speed, and results
Logistics
- Full‑time, remote within US time zones
- Reports to the Chief of Staff
- Occasional video meetings with clients and internal teams
Why you’ll love working at SiteCare
We invest in our team’s success and well-being, offering:
- Competitive Salary: Market-related compensation tailored to your experience.
- Remote Work Flexibility: Work from anywhere with a fast internet connection.
- Profit Sharing: Quarterly profit distributions to reward your contributions.
- Tech Stipend: A $2,000 stipend for equipment upon hire and a $2,000 refresh every two years.
- Professional Growth: Quarterly development opportunities to sharpen your skills and grow your career.
If you’re ready to join a passionate team that’s dedicated to building better websites and delivering unparalleled client experiences, we’d love to hear from you. Apply today!
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