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Sales Development Representative

Posted 7 days ago

Harkla started in 2015 with the goal of helping those with special needs live happy and healthy lives. From the start, we have always provided high-quality products backed by bend-over-backward customer service and a lifetime guarantee.

While the company started with the founder, Casey Ames, working out of a small apartment alone, we’ve been able to grow into a bigger & greater company. With our Harkla Happiness Team behind the scenes, we are always striving to have a larger impact in the sensory & special needs community.

With our growth, we’ve been able to add additional ways to help those with special needs live happy and healthy lives. We now offer digital courses, a membership group, and informational podcast all focused around sensory challenges and facilitating child development. We are passionate about helping families and therapists navigate the sensory world in order to help more people struggling with their sensory processing abilities.

Here at Harkla, we don’t want our relationship to become transactional. We love to engage with our customers and community. We are here to support and give them the tools and resources to live a holistic and healthy life. Our entire team’s goal is to help therapists and families everywhere have the ability to understand their children or themselves and meet their sensory needs.

Job Title: Sales Development Representative (SDR) – K-12 School Sales
Company: Harkla
Location: Remote (Worldwide, must have 3+ hours overlap with Mountain Time)
Job Type: Full-Time


About Harkla

Harkla helps families raise happy, healthy children with autism, ADHD, and sensory needs. Through high-quality sensory products and accredited online courses, we support schools, therapists, and parents in creating inclusive environments for every child.


About the Role

We are hiring a Sales Development Representative (SDR) to take ownership of top-of-funnel sales activity in our school channel. You’ll manage inbound leads, re-engage past school customers, and launch structured outbound outreach to K–12 districts. Your primary goal is to turn interest into purchase orders or book qualified meetings for our CEO to close.


Key Responsibilities

  • Clean, organize, and segment school leads in Pipedrive

  • Build and run email sequences aligned with school funding cycles

  • Execute 40–60 daily touchpoints (calls, emails, social)

  • Qualify leads and book discovery meetings or collect POs

  • Re-engage past customers to introduce new products and CEU-approved courses

  • Launch targeted outbound outreach to districts using public data sources (NCES, K12 Data)


Success Metrics

  • 12–18 meetings or 4–8 purchase orders per month

  • 40–60 touchpoints per day

  • 8%+ response rate on sequences

  • 4× return on compensation by Month 6


Candidate Requirements

  • 1–3 years experience in a sales development, inside sales, or lead generation role (EdTech or education market experience is a plus)

  • Strong written communication and confident phone presence

  • Proficient with CRMs (Pipedrive preferred), Apollo, or similar tools

  • Highly organized, self-motivated, and goal-driven

  • Bonus: Familiarity with Title I funding, district buying cycles, or special education


Compensation & Benefits

  • Base Salary: $2,000 – $4,000/month based on experience and location

  • Commission: $100 bonus on each sale over $1,000 (no cap)

  • Profit-sharing bonus (2024 average: $533/month)

  • 20 days PTO + paid holidays (flexible for non-U.S. employees)

  • Health, dental, and 401(k) match for U.S.-based employees

  • Health stipend for international team members

  • Annual stipend for home office and education expenses

  • Flexible, remote-first work culture


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